For normal driving I'd recommend either ATE Ceramic pads, paired with ATE, painted or coated discs.
Get Ate ceramic. never (almost never) have to wash your wheels again
Brakes and hoses ATE.
I also suggest you to buy ATE or TRW pads, because cheap stuff might squeak.
I had a 2008 Ford Fusion and drove by large long distance (commuted for a while between SFO and LA).
Eventually I moved to the East Coast and needed to do mandatory car checks (started in DC). When we finally moved to NYC I was at the garage and needed to do the inspection. The guy said he cannot let me pass, because the brake pads where at the limit. I ask him to change them and mentioned that this is the first replacement of my brake pads and he was shaking his head in disbelief because I had almost exactly 100k miles on my odometer. I explained to him that almost 90% of the mileage was long distance ( minimum of 200 miles on way trips) and he still was saying “He never saw anybody having their first brake pads replaced at 100k miles”
Braking is mostly regenerative, instead of using the brake pads. Your brake pads will probably last between 100k - 200k miles.
Meiner Erfahrung nach bremst das genauso gut wie andere Bremsen, das Problem ist nach 10tkm sportlicher Fahrweise sind Bel\u00e4ge und Scheiben leer, normale Fahrweise max 20tkm. Felgen Kohlschwarz weil nat\u00fcrlich mega viel Bremsstaub in kurzer Zeit.
I bought a bike off a coworker and took it in to be serviced. Turns out the bike I bought was the equivalent of a model T Ford. They didn't make the brake pads for my model any more kinda old.
Fiesta ST brakes are terrible. Just replace the discs and pads....again....
When we bought our Ford lightening... the sales person told me with a strait face "people think that evs go through less brakes, but really its actually rhe opposite" when trying to sell me a maintenance package...
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If choosing brake pads across many manufacturers, check the part ranking. If your choice is down to two brands, the PartReview part comparisons help.
We compare brake pads across these categories:
In March 2026 on PartReview, brake pads ATE were overall better than OEM FORD.
In March 2026 on PartReview, brake pads ATE were overall more popular than OEM FORD.
By vote balance, brake pads ATE surpassed OEM FORD:
By number of reviews, brake pads ATE surpassed OEM FORD:
In March 2026, according to PartReview, brake pads ATE led more car-specific ratings than OEM FORD:
ATE are chosen by owners of cars such as: BMW M4, Volkswagen Passat, Volkswagen Polo, and others.
OEM FORD are chosen by owners of cars such as: Ford Focus, and others.
If this comparison didn’t fully answer your question, there are many others on PartReview.
For example, comparisons of brake pads ATE with: EBC, POWER STOP, Akebono, Hawk Performance, Brembo, Ferodo, OEM Volkswagen, Bosch, STOPTECH, Carbotech.
Also available: comparisons of brake pads OEM FORD with: EBC, POWER STOP, Akebono, Hawk Performance, Brembo, Ferodo, OEM Volkswagen, Bosch, STOPTECH, Carbotech.
You can also see who is better among other brake pads manufacturers: EBC or POWER STOP, EBC or Akebono, EBC or Hawk Performance, Brembo or EBC, Akebono or POWER STOP.
