Shock absorbers KONI or Monroe

So I kinda disagree with him about Amazon, example my Monroe shocks are from Amazon and they are still doing great years later.

Family member has a f30 with b8s and I've had countless cars on stiff coilovers. I ended up doing koni orange (str.t) and Hr springs. Feels like a click above fresh factory suspension. Tight and responsive but never jarring. Iirc koni yellows on a lower setting can achieve the same feeling.

I have the entry level E46 Ground Control setup that includes Koni shocks. It's a vastly superior ride to the bilstein PSS kit I had before this but the kit is not perfect

Koni yellows are adjustable to suit your preferences. Bilsteins are not. Both are high quality and arguably an improvement over the stock (Sachs probably) dampers. I run my Koni yellows on full soft and they’re very comfortable.

I love my Koni yellows but I do drive them on their softest setting.

I struggled with the same decision for my 2002 325i, We've used Bilstein sports for many years but always for sportier cars +/or track use. On the E46 decided to go with Koni Sports (yellow) which are adjustable. Ride is less harsh the Bilsteins, more comfortable and well controlled - no regrets. I also installed H&R sport springs FYI.

I love my Koni active reds, swapped to them from bilstein b8s and won’t look back, smoother ride and 4 years on them they haven’t sagged or blown. I run them on my daily e92.

For stock, I've heard decent things about Monroe shocks.

Got 3 sets of Monroe shocks in the last month that were all leaking out of the box. Had one fresh out of the box that was able to be compressed by hand with barely any force. Had struts from them as well that were leaking fresh out the box.

I replaced my with Monroe’s and it feels liked they’re already going out again.